Website Management & Practical Internet Marketing Course

    Course Introduction

    1. You are a business owner, self employed or a marketing professional and find it hard to find leads. The only way you know how to market is to spend HUGE amount of money on Radio, TV and Newspaper, or Expensive Roadshows. Then you discovered that it does not give you the Return on Investment, and make a loss or just breaking even through that marketing campaign. Then you heard about the Internet being able to market 10 times less with 10 times better results to generate leads and profits....

     2. You are an employee who has worked hard all your life, and you found out that your boss does not appreciate you, there is traffic jam in your routine daily job which increases your stress level, and you are sick and tired of being told what to do. You know you can have a better life. Then you heard about the Internet being able to help you make a living with freedom...

     3. You are a trainer who wants to brand yourself online. You find it so hard that you have to talk to so many people, play a lot of politics just to be turned down by decision makers who do not see your value. You grope around in the dark and you keep trying to convince others about your expert status, but it just does not hit the right people to give you the training job. Then you heard about the Internet, which you can brand yourself and also get to the right target market to give you the training job you have always wanted...

     4. You are a housewife or father who wants to spend more time with your kids, but because you are stuck in a job, that demands 16 hours of your 24 hours daily time, you end up feeling guilty neglecting your children. You may also have left the parenting job to your spouse at home and in that, felt that you are not a good father or mother or spouse. Then you heard about the Internet, which can allow you to make money to let you have a stay at home job, and take care of your children, spouse and family...

     5. You are a student in college or in high school and you have parents who work day in day out just to fund and pay for your education. You felt that you can do more to ease their burdens. You may even have brothers and sisters or parents you need to take care due to some sickness or money problems. Then you heard about the Internet, that can help you make some money to help your parents and family out...

    At this point, you are already open to the idea that, you are saying, "That's me... I am ready to meet the person who can help me leverage the Internet to give me or my business what is needed, whether it be more leads, more freedom or more time, please introduce me to him"...

    Here are the MALAYSIAN Person who can help you achieve your objectives and dreams....Ecommerce and Internet Practitioner Since 1996

    Course Topics

    Module 1 : Market Research and Product Creation
    -    Using Google Adwords Keywords Tool
    -    Understanding Search Volume and Advertiser Competition
    -    Using Additional Keywords Tool
    -    Types of Products for Internet Commerce
    -    Creating E-Cover for Digital Product
    -    Performing Research and Find Sources for Digital Product
    -    Create Table of Contents for Digital Product
    -    Conversion of Word Document to PDF Document

    Module 2: Web Copy and Conversion
    -    Components of a Good Web Copy
    -    Headline Formats
    -    Benefits
    -    Unique Selling Proposition
    -    Testimonials
    -    Call To Action
    -    Design Elements
    -    Autoresponder Sequential Email Copywriting

    Module 3:Traffic Generation
    -    Definition of Traffic Generation
    -    Online Marketing Channels
    -    Search Engine Optimization (SEO)
    -    Search Engine Marketing (SEM)
    -    Social Networks
    -    Social Book Marks
    -    Email Marketing
    -    Viral Marketing
    -    Online Press Release

    Module 4 :Traffic Generation (continued)
    -    Online Marketing Channels
    -    Blogs
    -    Link Building
    -    Affiliate Marketing
    -    Article Marketing
    -    Tagging and Pinging
    -    Paid By Impression
    -    Click Banner Advertising
    -    Vertical Search Engines
    -    Relevant Directories
    -    Video Advertising
    -    PodCasting
    -    Really Simply Syndication (RSS)
    -    Using Obama's Social Media Techniques to Engage and Communicate in Business and Politics
    -    Facebook Marketing
    -> Management
    -> Marketing
    -> Engagement
    -> Negotiations

    Module 5 :Payment
    -    Payment Gateways / Engines Available
    -    Buying Decision Process Flow
    -    Implementing Payment into Our Website
    -    Registering with PayPal and Other Payment Agents
    -    Adding Credit and Debit Cards
    -    Withdrawing Funds to Bank Account

    Module 6 :Tracking and Analytics
    -    Definition of Tracking and Analytics
    -    Google Analytics and other Analytics Engines
    -    Categories of Tracking and Analytics
    -    Implementing Google Analytics or Other Engines into Website

    Bonus Module: Tapping into China Market

    Again, What will you be learning? What's the benefit?

    - You will be able to generate leads and profits from Facebook and Google

    - You will understand Search Engine Optimization and Social Media Marketing / Optimization

    - You will be able start your online business and market it effectively

    - You will be able to market from the comfort of your office or home and command more freedom

    - You will be able to increase your sales and profits and make money for your business, family, and yourself

    - You will be able to Joint Venture with the Trainers who has more than 100,000 in email list and database to jumpstart your businesses (subject to the terms and relevance of participant's proposal)


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